Marketing Strategy Review and Optimization - Connect Management Consulting

Marketing Strategy Review and Optimization

A Birmingham based retail business consulted us on elaborating a practical strategy that outlined policies and implementation plans for marketing their stores (three locations) which were all located in Birmingham.

Services rendered were:

– Delivery of a short-term marketing plan for the remainder of their budgetary year (with 8 months to go)

– Working within available budgets to determine sub-budgets for local TV, radio, print, social media campaigns

– Creating sales forecasts with projected return on marketing investment