A Birmingham based retail business consulted us on elaborating a practical strategy that outlined policies and implementation plans for marketing their stores (three locations) which were all located in Birmingham.
Services rendered were:
– Delivery of a short-term marketing plan for the remainder of their budgetary year (with 8 months to go)
– Working within available budgets to determine sub-budgets for local TV, radio, print, social media campaigns
– Creating sales forecasts with projected return on marketing investment